Wednesday, July 28, 2010

Recruiting With Facebook

Quality recruiting is at the heart of any successful organization. Paul "Bear" Bryant once said, "You have to have chicken to make chicken salad." Facebook is becoming a popular recruitment tool, due to its enormous membership and a number of recruiting applications that have been built for the Facebook platform. Some of these applications give recruiters automatic contact and exposure to Facebook members who install them. Other applications are designed with job seeker in mind. These “job hunting” application allow job seekers to define search criteria and search across thousands of job sites and advertisements (Shih, 2009).

Facebook can be an effective means for recruiters to tap into one of the richest talent pools, workers who aren’t actively seeking a job. Recruiters can dip into this pool by doing an advanced profile search using predefined criteria, such as education level, location, and skill sets, thus allowing them to seek out potential hires within their networks.

Recruiting talented people is vital to any organization,s success. Recruiters can help their organizations by learning to effectively use Facebook in their recruiting efforts.

As social networking becomes more pervasive, I wonder if the written resume will give way to the online profile.

Reverences

Shih, C. (2009). The Facebook era: Tapping online social networks to build better products, reach new audiences, and sell more stuff. Boston: Prentice Hall.

No comments:

Post a Comment